Instant Coffee has many benefits over-brewed coffee which is what makes it appealing to so many people around the world. Some of these benefits include things such as it’s the ease of use to prepare, affordability to the mass population and the widespread availability of it.
But instant coffee has been on the decline in recent years. Let’s find out why.
More coffee drinkers are moving toward brewed coffee instead
Studies suggest that just one in every five coffee drinkers are having instant coffee more than once a day, and this falls to 8% for younger coffee drinkers mainly in their early 20’s, according to new figures.
Instant coffee sales have been on the decline in the UK in recent years.
This is due to a number of factors that have influenced the market. These factors include things like perceived health benefits of brewed coffee and the perceived health risks of instant coffee and current trends in the marketplace.
Instant Coffee May Be Bad For Your Health
Instant coffee has benefits that many people adore and purchase instant coffee solely for these reasons. However instant coffee also comes with its fair share of downfalls. One of these downfalls includes the health concerns attached to drinking instant coffee.
Another is that Instant coffee is high in acrylamide, a chemical compound that has been shown to cause cancer in animals.
However, according to some studies, instant coffee has less cafestol than coffee, this is a substance that can elevate cholesterol. Both instant coffee and filtered coffee prepared in an automatic coffeemaker contain very small amounts of cafestol, so it may not be life-changing but every little bit helps, especially if you or your family have a history of high cholesterol.
Should you choose artisanal coffee over instant?
Artisanal coffee, just like instant coffee, has its pros and cons. Some of the pros include beans that have been roasted perfectly to make for a higher quality cup of coffee. Most people enjoy the taste of artisanal coffee over instant coffee a lot more.
Some of the cons of artisanal coffee include the price usually being higher than instant coffee and that it takes longer to prepare. This is especially true for people who do not have either a coffee plunger or coffee machine at home.